A collaboration with Fame Theory.

Fame Game began as an investigation into the growth of celebrity in our media. By analyzing red-carpet events we came up with a map of the socialite/celebrity world consisting of 120,000 individuals and 6,000 organizations. We could intimately understand who scratched who’s back. This raw data eventually turned into a full-blown social network, but unlike normal social networks like Myspace and Facebook, Fame Game was intended to be completely open and transparent, just like the public profiles celebrities show to the media. Currently it is Fame Game’s goal to bring the socialite game online while providing a platform for artists to promote their work.